You probably shouldn't work with us.

porterzip is not for everyone, and we would rather lose the sale than oversell you. Here is exactly who it is not for, and who it is built for.

Do not work with us if

You have no first-party data.

We read your own customer data. Without it, there is nothing for us to work with.

Your customer data is too thin.

Too few customers or too little order history and the signal cannot be trusted. We will tell you that rather than sell you guesses.

You have no interest in offline channels.

We feed mail, CTV, DOOH and retail. If you will only ever run paid social and search, the platforms own geography and we add little.

You want us to run your campaigns.

We are the targeting layer. We never run ads, print mail or touch execution.

You want a guaranteed return.

No one can promise that honestly, so we will not.

You want a story, not a number.

We hand you a lift you can defend, not a confident word-of-mouth percentage and a pretty map you cannot check.

Built for you if

  • First-party customer data with addresses or ZIP codes and order dates
  • Several months of order history at least, more is better
  • Customers mostly in the US
  • Offline or place-based channels you run or want to run

And if your data does not carry the signal, we tell you. We do not sell maps of guesses.

Think you're the second list?

Send us your customer file. If the signal is there, we will show you the map. If it is not, we will say so.

See your growth map