We find the ZIP codes where you're catching on organically then give you the targeting files.
Your dashboard shows the markets you already sold in. Everything below the surface is what porterzip finds for you.
A hotspot is usually just your biggest market. Real growth has a fingerprint. We score it, you act on it.
Growing faster than its size and your spend can explain.
Concentrated where customers pull in the people around them.
Showing up in the markets next door a few weeks later.
The biggest markets weren’t always the ones growing fastest. Once we saw that, we started looking at our data differently.
We set aside the sales your ads paid for and the sales that come from a place just being big. What is left is real momentum, the markets choosing you on their own.
We place every customer on the map and rank your markets by how fast they are catching on. The ones that only look hot get flagged so you do not chase them.
| # | zip | city | state | score | vs_expected |
|---|---|---|---|---|---|
| 1 | 97212 | Portland | OR | 99 | 42.11× |
| 2 | 55414 | Minneapolis | MN | 99 | 12.43× |
| 3 | 97006 | Beaverton | OR | 99 | 5.22× |
| 4 | 78731 | Austin | TX | 96 | 3.93× |
Hold a few markets back, run your campaign on the rest, and we show how much more the targeted markets grew. A real number for your CFO, not a story.
Beyond the loop above, we look at every ZIP in the country and find the ones that look just like your best markets, on the things that matter like income, age and how people live. Your strongest places to grow next, where you have no customers yet.
The same growing markets, formatted the way each platform expects. No duplicates, every customer already placed on the map.
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“We give you geo targeting intelligence you activate. The signal the ad platforms never show you, so you keep spraying and praying. Those days are over with porterzip.”
We read your own sales and find the US communities where your brand is catching on by itself. We set aside the sales your ads paid for and the sales that come from a place just being big, so a busy market never looks like a growing one, then hand you the ranked list and measure the lift after your campaign.
A heatmap shows where you already sold, which is usually just your biggest market. We measure the growth your size and ad spend cannot explain, so you see where you are catching on next rather than where you have already been.
Your contacts never leave your file. We hash emails and encrypt addresses at ingest and use them only to place each customer in a ZIP. Every export is geography, never a contact.
A ranked list of markets scored by momentum, formatted for every channel you run, from direct mail and CTV to email and field marketing. No duplicates, every customer already placed on the map and ready to drop in.
You hold back a set of markets, we target the rest, and after the campaign we measure how much more the targeted markets grew than the held-back ones. You get a real lift number with honest confidence, not a story.
Yes. We rank the full set of US ZIP codes by how closely they resemble your best markets on income, education, housing and age. You get expansion candidates where you have zero customers today, framed as a resemblance read and never a guarantee.
Upload a customer list and we place every customer on the map and score it, then return channel-ready files in minutes.
Get the map of where your brand is growing, the targeting to act on it and the lift number when your campaign lands.